Diagnostics for everyday clinical care.
Fertilum AB was registered in 2021. The business began in 2018 as Annie Larsson's fertility consultancy, built on six years of previous work as Country Manager for international fertility clinics in Sweden. Since 2022 we are the Nordic exclusive distributor for LensHooke and MiOXSYS.
We believe male fertility diagnostics deserves the same precision and evidence base as female. Manual semen analysis varies between operators, misses oxidative stress entirely, and has not kept pace as AI has transformed the rest of laboratory medicine. Today we partner with university hospitals in Sweden, Norway, Denmark and Finland for validation and routine diagnostics - and complement the instruments with clinically formulated supplements for couples trying to conceive.